I think the PC is just in disarray... What's driving the PC right now is Sims-type games and WOW and a lot of stuff that's in a web-based interface. You just click on it and play it. That's the direction PC is evolving into.
I don't want to win over [someone's] little college sister, because that's not the kind of game I do. I'm not going to make fucking Cooking Mama. - Cliff Bleszinski, Epic
Obviously the PC isn't Hardc0r3 enough for little ol' Cliffy anymore with all of those casual games diminishing his manhood somehow. It's okay though because he recovered some of it when he dissed Cooking Mama. Crisis averted! Cliffy's PeePee hasn't been devoured by the evil casual games yet, but he better be careful.