Nintendo's View of E3 Has Changed

The first that I’d want to clarify is that the concept that Wii intentionally does not cater to core gamers is probably a misconception, and perhaps one that’s almost a PR tactic used by some of the other companies to paint us as a company that’s not targeting core gamers. But in fact, while we may not be focusing on the high-end graphics and technology that core gamers would typically be drawn to, the types of games we create, and continue to create, are certainly games that people who play games would certainly want to continue playing.

I think that there’s probably one other element to it, and that’s that our view of how we use E3 has changed. For a very long time, E3 was an event where — and certainly Nintendo included — catered specifically to the core gamer. Now we look at more … an opportunity for us to introduce new concepts and new types of play that we intend to bring to the broader audience, particularly because of the media that gathers at E3 now.

So while attending an E3 event like this, they might be given the impression that Nintendo is no longer focusing on the games that appeal to the core gamer, in fact we’re still working on many of those titles, but it’s just not the type of event where we’ll be showcasing that anymore. - Shigeru Miyamoto, Nintendo

It was pretty obvious that this was what Nintendo was up to since last E3, and a few smart forum goers even recognized it before this interview was posted. The reality is that a lot of game companies, not just Nintendo, don't value E3 as much as they used to. They'd rather have their own event or just announce a game in a magazine.

I hope that all of the crazy fanboys that swore to throw their Wii's in the garbage because Nintendo had abandoned them read this and wise up.

Source - A crappy MSNBC website that kept crashing my browser so I won't like to them

tags: nintendo  wii  miyamoto  pikman  mario  quote  

links: digg this    del.icio.us    technorati    reddit